AI Insights · Timothy · April 2022
Top 5 Hasbro Games Performance on Unified Platform in Africa in Q1 2022
In Q1 2022, Hasbro's top 5 games saw varied performance trends in Africa, with notable changes in weekly downloads, revenue, and active users.
In Q1 2022, Hasbro's top 5 games exhibited diverse performance trends across Africa on a unified platform. Below is an overview of the weekly downloads, revenue, and active users for each game.
PJ Masks™: Moonlight Heroes saw a significant increase in weekly downloads, peaking at 48.9K in mid-February before declining to 21.3K by the end of March. Weekly revenue fluctuated, reaching a high of $53 in late January and $50 in late March. Active users mirrored the download trend, peaking at 109.8K in mid-February and dropping to 71.6K by the end of the quarter.
PJ Masks™: Hero Academy experienced a peak in weekly downloads of 38.1K in late February, followed by a sharp decline to 7.9K by the end of March. Weekly revenue varied, with a high of $141 in the last week of December and a notable peak of $108 in late February. Active users rose to 57.7K in early March before decreasing to 23.4K by the end of the quarter.
Power Rangers: Legacy Wars maintained steady weekly downloads, peaking at 16.2K in early March. Revenue showed a similar trend with a peak of $325 in mid-January. Active users remained relatively stable, reaching a high of 40.6K in early March.
Scrabble® GO - New Word Game had consistent weekly downloads, with a peak of 11.2K at the end of March. Revenue remained stable around $1K, peaking at $1.3K in the last week of December. Active users fluctuated slightly, peaking at 72.4K in the first week of January and stabilizing around 69.7K by the end of March.
Ricky Zoom™ showed growth in weekly downloads, peaking at 13.8K in early March. Revenue remained minimal throughout the quarter. Active users peaked at 19.7K in early March, before stabilizing around 14.7K by the end of the quarter.
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